What are your goals when it comes to Facebook marketing? Who is your target audience? How will you get the word out? Don’t know the answer to any of these questions? This article will help you figure out how to create a great campaign on budget and without a huge time investment.
Integrate your Facebook page with your other campaigns. Place links to your Facebook page on your blog, website and in the signature of your professional emails. You should draw attention to your Facebook page by presenting it as a way to get access to exclusive content and more promotional offers.
You should give a product or service away to get people interested. Encourage people to subscribe by giving something away to some of them. Post who the winners are to your Facebook page; do this often to grow your business.
Any content published online should be linked to your Facebook page. For example, link a summary of your blog onto Facebook if you have one. Link your Twitter and Facebook pages to have your tweets posted on your page.
While you want to advertise your products, this should not be the only content that is present on your Facebook page. You should share any information that you feel is relevant to your business. If people think that making money is your only goal, they will be hesitant to work with you.
Be careful of any images you post as ads, as only 20% of the image can be actual text. If you end up submitting an image which has more than 20% text, it will be rejected and you’ve wasted your time. Be creative and create an image which captures your audience’s attention.
Whether your plan is to create a business page or just use targeted ads, the advice you’ve read in this article should help you get the job done. Now that you know what the basics are when it comes to marketing on Facebook, use what you’ve learned. Your campaign should end up awesome!